Stand-up zipper bags are used every day in a variety of commonplace scenarios. Consumers buy products packaged in them at the grocery store, big box stores, drug stores, gas stations and more. The prevalence of this type of packaging is growing monthly in the marketplace and the best applications of stand-up zipper bags are continuously increasing.
What are stand-up zipper bags and their benefits?
Stand-up zipper bags are typically made of multiple layers of barrier film, equipped with a zipper at the top for easy opening and resealability. The films provide a very durable container for the product with the benefits of acting as a moisture and oxygen barrier to protect the packaged product. Stand-up zipper pouches continue to make inroads into replacing the two common types of rigid packaging, cans or bottles. The dimensions of the pouches and the barrier properties of the films used to custom manufacture standup zippered bags and pouches are based on the requirements of the brand owner for their specific product.
Consumer survey after survey has shown that stand-up zipper bags are appreciated for a multitude of characteristics.
Easy to store – The flexible nature of the construction allows for boundaries to be compromised in tight spaces.
Easy to open and reseal – This may be the most important feature that consumers value. Packages that are resealable are highly convenient and the ability to reclose the package provides extended protection of the contents.
Ability to extend product life – This packaging extends shelf life and therefore reduces food waste.
Easy to carry – This packaging is lighter weight versus rigid and is easier to carry and easier to manipulate when opening and closing.
Environmentally friendly – Stand-up pouches are significantly lighter weight than any other option meaning energy consumption for transportation is less, produce significantly less municipal solid waste that other packaging options and consume significantly less energy and natural resources to produce.
Transparency (ability to see product inside) – Current printing capabilities and construction of the multilayer package can incorporate a window in a stand-up zipper bag allowing the consumer to see what is inside.
Microwaveable – This feature is a highly attractive convenience feature for busy people and families. New packaging options for items such as rice, pasta and vegetables allow the user to rip at a tear notch and place the food directly in the microwave.
Attractive appearance – Advancements in printing technology allows a custom manufacturer of stand-up zipper bags to apply eye-catching graphics to the package to make it stand out on the shelf. Brand owners recognize they have less than 1 second of the shopper’s attention to make an impression.